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We're at a pivotal moment in food system transformation. With 85% of shoppers seeking to avoid ultra-processed foods, the need for clear standards and trusted certification has never been more urgent.
Building on our legacy of transparency through the Non-GMO Project Verified program, Non-UPF Verified represents the next evolution in our mission: providing brands and consumers with clear standards for identifying minimally processed, nourishing foods that support both human and environmental health.